We are delighted to announce Shedd Aquarium as our newest membership and fundraising client.

Shedd Aquarium is one of Chicago’s most popular destinations, welcoming more than 2 million guests each year. The Aquarium features aquatic environments from around the world and animals including belugas and bluegills, stingrays and sturgeons, sea otters and so many more.

Shedd scientists are saving endangered species and their habitats, rescuing and rehabilitating wildlife in need across the country and around the world. What’s more, the Aquarium’s conservationists are restoring the health of the Great Lakes. And, as part of the Aquarium’s commitment to conservation, its own building operators are setting the standard for conserving water and energy; and educators are touching thousands of school children and families with their highly anticipated lessons, sparking compassion, curiosity and conservation for the aquatic animal world.

Schultz & Williams (S&W) will be working with the Shedd to develop and implement a fully integrated multi-channel fundraising and membership program.

The components of our work begin with a program assessment that will inform a customized 3-year multi-channel direct response plan for the Aquarium’s membership program, and specific program strategies and planning for its annual fund program. Once all program strategies are finalized, S&W will provide full direct mail and digital services to assist Shedd with the planning, development and implementation of fully integrated multi-channel campaigns for its membership program.