Schultz & Williams
Powering Missions That Matter.
S&W at a Glance
Years Serving Nonprofits
Experts in Their Field
BGCGW sought to address its history of being undercapitalized. S&W brought to this engagement in-depth campaign experience plus an understanding of the philanthropic landscape in Washington DC as well as a commitment to the area’s youth.
Utilizing the right messaging, targeting the right audience, updating creative execution aligned with the National Aquarium’s overall brand platform, plus email outreach integrated with our direct mail campaign, helped to lift membership acquisition response by +342% and revenue by +922%.
This marked the third time Mission Kids and S&W partnered to conduct a strategic planning initiative. S&W led a comprehensive process that provided a clear plan to guide Mission Kid’s growth for the next five years.