A Great Donor Journey Starts Here
Direct Response Fundraising Results Heightened
At Schultz & Williams, we know that strong direct response marketing—a mix of data-driven strategies and resonant creative for direct mail, email, social media and telemarketing—is the bedrock of every effective fundraising program. We are here to ensure that our clients navigate challenges with resilience and capitalize on emerging opportunities in an ever-evolving landscape.
We help our clients succeed and are honored to support nonprofits, helping them reach and exceed their direct response fundraising goals. Many S&W clients are enjoying record-setting results, thanks to the power of our smart Direct Response Fundraising solutions.
Acquire and Maintain Donor Support
Donors are the backbone of your organization. They power your work and are the strongest advocates for your mission. S&W Direct Response Fundraising is your trusted partner in finding and retaining qualified, committed, passionate donors, and ensuring that all your donors at every level reach their full potential.
Donor Acquisition
You want to acquire loyal, engaged donors, not just dollars. We work with you to grow your donor file through targeted direct mail and digital acquisition, using analytics, compelling creative, in-depth research and careful list selection.
Donor Appeals and Retention
Customized personal appeals to grow and engage your donor base are the lifeblood of a successful fundraising program.. We help you maximize your connections with donors, inspire them to act, motivate them to renew, and convert your “single-issue” donors into long-term friends. Appeals engage donors and allow them to identify as someone who can and will do more for the organization. The pipeline to higher levels of giving begins with donor appeals.
Membership Acquisition & Renewal
S&W works with membership-based organizations across the country to leverage their membership as a critical source of revenue and a prospect pool for your pipeline. some of the top aquariums, zoos and membership organizations in the U.S. We have a strong track record of success in helping clients grow membership, maximize revenue, convert members to donors, and strengthen the pipeline for mid-level, major, and planned giving.
Stewardship & Cultivation
We believe donors should feel the love they deserve for making the world a better place. We create communications that show donors how they make a difference, including welcome packages, print and digital newsletters, impact reports and simple thank-you touches to appreciate and engage donors.
Mid-Level Giving
Mid-level giving plays an important role in your fundraising strategy as the place for increased donor engagement and a primary bridge to major giving. S&W excels at helping clients build and maximize mid-level programs through holistic prospecting, conversion and engagement strategies designed to strengthen this critical donor audience.
Sustainer Giving
Sustainer giving programs are more popular (and successful) than ever, because monthly donors provide your organization with steady, reliable income. But sustainers are also unique donors who require a solid strategy for cultivation, stewardship and upgrading once they agree to make a monthly commitment. S&W has experience helping organizations create sustainer programs, identifying monthly donor prospects, and growing existing sustainer audiences through tailored strategies and planning.
Creative that Reflects your Mission
Our award-winning creative teams tell stories about your organization that reach the heart of your supporters and move them to action. No cookie cutter creative here—every campaign is unique to your organization.
Analysis
Successful direct response fundraising relies on deep and thoughtful analysis. At S&W we’re a little obsessed with your data and seek to learn exactly what works for your donors and why, ultimately making your fundraising even better (and more cost effective!)
Sarah Hartke
Senior Vice President of Direct Response Fundraising
“I enjoy the many challenges involved in helping S&W clients achieve organizational goals in an increasingly competitive fundraising environment. At the same time, I am deeply inspired by our clients’ dedication to their missions and the unrelenting generosity of individual donors.”
Link to Bio
Powering Missions That Matter, StaffSolutions, ElevateNP & ElevatePG are trademarks of Schultz & Williams.
Copyright © Schultz & Williams, All rights reserved.




