Overview

Jen is an Account Coordinator on the Direct Response Team at Schultz & Williams, where she supports the development and execution of direct mail campaigns, specifically for membership clients in the zoo and aquarium sector. Jen is responsible for managing client relationships, collaborating with cross-functional teams, and coordinating the implementation of campaigns for clients.

Prior Experience

Prior to starting at Schultz & Williams, Jen worked at a digital marketing agency, CJ – Publicis Groupe, as a Client Partnerships Manager. At CJ, Jen managed multiple accounts where she was responsible for driving clients’ marketing strategy to achieve their affiliate program, cross-channel, and overall business goals. From end-to-end, she led the planning, budget, strategy, and execution of clients’ campaigns.

Prior to CJ, Jen worked at Eliance Health Solutions as a Sales and Marketing Intern where she designed graphics and written content to increase digital marketing efforts through articles, newsletters, emails, blogs, and social media posts to appeal to internal teams, the employer community, and broker partners.

Client Experience

• Oakland Zoo
• New England Aquarium
• Phoenix Zoo
• Dallas Zoo
• Da Vinci Science Center

Education

Bachelor’s Degree in Public Relations/Advertising – Minor in Digital Media Trends & Analytics – Certificate in Business Fundamentals – Penn State University, University Park, PA